Ads optimization based on ROAS still available for publishers while using flexible
Predicted.io CV schema.
Forecasts for web acquisition campaigns
Figure out the difference between native and web subscriptions. It will allow you to manage your
marketing spends more effectively.
Dynamics of key metrics
Give your business a good kick with our Precise UA Optimization. Start making decisions based on
expected future results. Tracking the dynamics of your LTV every day is more effective than
recalculating the historical value once a month. Machine learning technology analyzes the historical
data while combing it with the ongoing results in order to predict user’s LTV.
Intelligent UA Optimization
We combine statistical and machine learning models to make our predictions as precise as possible.
Initially, predictions are based on historical data and updated using recent data. New history-free
applications get manual benchmarks ready to be automatically updated as soon as the required amount
of data is collected.
Your predictions workflow in action
Collect all necessary data
Join filter normalize
Run predictions pipeline
Build reports & graphs
Figure out points of growth optimize campaigns allocate budget
Know the future value from new cohorts
PreDIcted customer LIFEtime value
Consider the value from every acquired user and their contribution to media sources
Get access to daily updated reports to be aware how recent data impacts predictions
validate your numbers
Figure out how what causes volatility of your predictive metrics
Сonfidentiality comes first
Respect your users' privacy - Base your decisions on comprehensive interaction data while preserving
customer privacy. The solution gives you the ability to leverage aggregated customers value without
relying on the identity.